Ninenews

Ninenews

Ninenews featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

The 31st Golden Melody Awards Trailer

The Golden Melody Awards trailer begins with a melting trophy, symbolizing the constant evolution and transformation of the prestigious music event. With each passing generation, the awards break away from tradition and reinvent themselves, exploring endless possibilities. Much like water, the awards flow into different parts of the world, bringing new life and energy to the cycle of rebirth. Its impact is intangible yet profound, spreading like a ripple and leaving a lasting impression on all those it touches.

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Eggshell Montage

For each of these pieces in this video montage, designer focused on the ambience of the scenes. He wished to create a sense of "flowing", like "running water" in the river, by looping the movement of the objects in a fluent way and built an atmosphere which the audience could immerse their emotions in. For most of the pieces, designer made the shot very wide. Most of the objects were very small and far. Designer wished the audience could have the feeling that they were standing right inside the scene when they were watching it.

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Moose Piss

The project was elaborated to promote Moose Piss beer, created through the collaboration of Hermoso Compadre and Nordic brewery. The purpose of the animation was to tell a playful story of how the beer was supposedly created. A modern style of illustration was used, with strong colors that emphasize the humorous purpose of the work. It was done using the traditional frame-by-frame technique, to give more life and personality to the characters.

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trivago

The colorful animation is a part of new animated campaign for Trivago. The idea is simplistic, to zoom from space to Spain and along the way show how many hotels were available to Trivago users. Different styles of architecture compliment each region of Spain.The spot then changed at street level - on a colorful street in Tenerife with peach and pink buildings. Models together with cheerful, vivid color palette create the atmosphere of warmth and carefree summer time. The design was inspired by beautiful kids toys and tries to follow new trends in 3D design.

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Type V

The design is based on the very essence of music (from the designer's perspective): the emotional freedom, the never ending flow, the energy of a stream one can feel looking at a yacht piercing the waves or a jet crossing the skies. It's dynamic shapes meet minimalistic approach: one pickup, one volume knob, black colored hardware and body, black ebony fretboard, making it's futuristic stealth-like appearance more expressive and elegant. Well balanced, providing easy access to the top frets, this extended range guitar offers great playing experience in many different styles.

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Future of Banking

Ms. Wu created this video for Julius Baer to explain the working method of their new digital product for their potential investor. From concepting, storyboard, style frames design to animation, she figured out how to visualize the difference between heavy workflow, digitalization and new era. She added visual metaphors to increase uniqueness. Creative thinking and techniques were utilized to create a video with a clear story narrative and visual attractions. This video showed the beautiful future the new digital product will bring.

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